UserGems logo

UserGems

Tracks buyer job-change and intent signals, scores prospects with AI, and automates outbound outreach across email, ads, and CRM.

RecommendedLast reviewed July 17, 2026

About

What UserGems actually is.

UserGems tracks buyer job-change and intent signals across more than 30 native sources: role changes, website visits, M&A activity, hiring, and contact-level intent. It layers a Research Agent on top for signals outside that standard set, then feeds everything into an AI scoring engine called Gem-E, which learns from your own closed-won deals instead of shipping a generic model.

Once a prospect signal fires, UserGems can push it into Salesforce, HubSpot, or Dynamics, route it to Outreach, Salesloft, or Gong Engage, and sync matching audiences to LinkedIn, Meta, or Google Ads. That's the pitch: one signal, action across the whole revenue stack. Scoring is editable rather than a black box, which matters if your team wants to see why a lead ranked where it did. The catch: those scoring rules and the outbound routing built on top of them need real tuning after launch, or alerts get noisy fast.

What it does

  • Flags job changes, intent, and hiring activity from 30+ built-in signal sources.
  • Runs a Research Agent to chase down custom signals outside the standard set.
  • Scores accounts with Gem-E, an AI model trained on your closed-won history across 600+ signals.
  • Keeps scoring rules editable instead of hiding them in a black box.
  • Syncs signals and scores into Salesforce, HubSpot, or Microsoft Dynamics.
  • Routes leads into Outreach, Salesloft, or Gong Engage for outbound.
  • Matches ad audiences on LinkedIn, Meta, and Google Ads to the same signals.
In the system

Where it sits in the pipeline.

What it costs

Pricing, without the fiction.

Entry is $2,750/month (Core, $33,000/year) plus a $3,000 implementation fee, so the real first-year cost starts near $36,000 before any add-ons. Moving up tiers is driven by end-user caps (20 on Core, 45 on Advanced, 100 on Elite) and by needing Advanced-only features like AI email generation or website de-anonymization, which come standard on Advanced rather than needing to be purchased separately as on Core. Elite adds Advanced's own add-ons (intent signals, custom research agent, closed-lost research, ad audience sync, buying stages, single sign-on) plus custom integrations and Salesforce sandbox support, and jumps to $10,000/month with a $10,000 implementation fee. A separate, unpriced Starter package exists for companies under 80 employees, and a $3,000 optional fee applies for backfilling historical job-change leads. There's no self-serve or monthly-cancel option; everything is a negotiated enterprise contract.

The verdict

Choose it, or skip it.

Choose it if

  • Enterprise revenue teams running account-based motions who need job-change and intent signals synced into Salesforce or Outreach as part of the existing stack, not a new system of record.
  • RevOps teams that already have a defined ICP and closed-won data to feed the scoring model, since Gem-E's accuracy depends on that history.
  • Orgs syncing sales and marketing on the same accounts, since the ad, outreach, and CRM sync in one motion is the actual differentiator.
  • Teams with budget for a $33k+/year contract plus a $3k-$10k implementation fee and headcount to tune scoring rules after launch.

Skip it if

  • SMBs or agencies without enterprise budget: entry is $2,750/month before the implementation fee, not a self-serve monthly plan.
  • Teams that want signals working the day they sign up. Scoring rules and outbound routing need real tuning or alerts get noisy fast.
  • Anyone who just wants raw job-change alerts. Simpler point tools cost less if orchestration across channels isn't the goal.
Alternatives

If not UserGems, then what.

  • RB2B logo
    RB2B
    Free tier (150 resolutions/mo); paid plans from $79/mo (Starter), Pro from $149/mo

    Pick RB2B for lightweight website visitor identification without an enterprise contract or implementation fee.

  • Warmly logo
    Warmly
    No published free tier; paid plans start at $10,000/yr ($4,875/quarter) for web deanonymization, scaling to $20,000 to $30,000/yr for the AI chat and autopilot tiers.

    Pick Warmly for intent and visitor signals at a lower price point before committing to UserGems' scale.

  • Common Room logo
    Common Room
    Essential plan from ~$2,500/mo billed annually (~$30k/yr); Advanced and Enterprise tiers are custom quotes.

    Pick Common Room if the priority is community and product signals over job-change tracking specifically.

FAQ

Asked in real client work.

What's the real entry price for UserGems?

The Core plan runs $2,750/month ($33,000/year), covering up to 3 admin users, 20 end users, and 30,000 tokens. On top of that there's a $3,000 implementation fee. There's no free or self-serve tier; every plan is an annual-style enterprise contract.

What pushes a team from Core to a higher tier?

Advanced ($5,750/month) adds AI email generation, content curation, and contact-level website de-anonymization, plus optional add-ons like intent signals and ad audience sync. Elite ($10,000/month) folds those add-ons in fully and adds custom integrations and Salesforce sandbox support, useful once a team outgrows Advanced's 45-end-user cap.

Does UserGems replace our CRM or outreach tool?

No. It's built to sit inside existing stacks, syncing signals and scores into Salesforce, HubSpot, Microsoft Dynamics, Outreach, Salesloft, or Gong Engage rather than becoming a new system of record. Ad sync to LinkedIn, Meta, and Google Ads is also part of the orchestration layer.

Is there a cheaper option for smaller companies?

UserGems offers a separate Starter package for companies under 80 employees, priced outside the three main published tiers. Anyone above that headcount is routed into Core, Advanced, or Elite, all of which carry five- and six-figure annual price tags.

What's the retroactive job-change leads fee about?

It's a $3,000 optional add-on, available across all tiers, that backfills job-change signals from before a contract starts. It's separate from the base subscription and the implementation fee, and worth confirming whether it's needed before signing.

Ready to engineer your GTM motion?

Tell us how your motion runs today. We'll show you what we'd engineer.

Contact us