Avoma review: where it fits in a GTM stack

About

What Avoma actually is.

Avoma records and transcribes calls across Zoom, Google Meet, and Microsoft Teams, then turns them into AI-generated notes built from custom templates, a follow-up recap email, and CRM fields it fills in on its own by detecting what got discussed, tracked against MEDDIC, SPICED, or NEAT. Ask Avoma, a copilot built into the product, answers questions about what was actually said on a single meeting.

Past the meeting assistant, Avoma sells two more products it doesn't bundle in by default. Conversation Intelligence scores every call against a custom scorecard and surfaces objection-handling prompts mid-call. Revenue Intelligence turns those same calls into deal-risk alerts, a live forecast, and win-loss analysis. Both run $29 to $35 per seat a month on top of whatever base tier a team already pays for, and API access itself doesn't show up until the Organization tier.

What it does

Records and transcribes video meetings automatically across Zoom, Google Meet, and Microsoft Teams in 75+ languages.
Writes AI meeting notes from custom templates and drafts a follow-up recap email.
Fills in CRM fields on its own by detecting deal-relevant topics, tracked against MEDDIC, SPICED, or NEAT.
Scores every call against a custom scorecard and surfaces objection-handling prompts in real time, as part of the Conversation Intelligence add-on.
Flags at-risk deals and builds a forecast from conversation signals across the pipeline, as part of the Revenue Intelligence add-on.
Routes and qualifies inbound leads with round-robin scheduling, as part of the Lead Router add-on.
Connects to Salesforce, HubSpot, Pipedrive, Slack, Aircall, RingCentral, and a long list of other CRMs, dialers, and video tools.

Bundling more than one add-on knocks 10 to 15 percent off, but the Startup sticker price isn't what running the full product costs.

In the system

Where it sits in the pipeline.

Runs well with

The tools we'd run next to Avoma, and what each pairing covers.

HubSpotCall scores and deal-risk alerts write into HubSpot deal records instead of getting logged by hand after each call.

PipedriveMeeting notes and CRM field updates sync into Pipedrive automatically, since Avoma detects the topics discussed on the call.

TrellisDeal-risk and forecast signals pulled from calls feed the same pipeline view reps already work from.

What it costs

Pricing, without the fiction.

From the Avoma pricing page · verified September 17, 2026

Startup

$19/recorder seat/mo (billed annually) or $29/mo monthly

per recorder seat/month, up to 25 paid seats

Unlimited AI Meeting Assistant, 1:1 scheduling
Automatic video recording and real-time transcription (75+ languages)
AI summary notes and AI email follow-ups
Auto-saves notes to CRM, dialer integration

OrganizationWhat we run

$24/recorder seat/mo (billed annually, up to 33% off) or $39/mo monthly

per recorder seat/month, up to 100 paid seats

Everything in Startup
Custom AI notes and templates, group and round-robin scheduling
Limited Conversation Intelligence, smart playlists, translation
API integration, org-level policies, dedicated Customer Success Manager

Enterprise

$39/recorder seat/mo (billed annually only)

per recorder seat/month, minimum 10 paid seats

Everything in Organization
Global Ask Avoma, concierge onboarding, quarterly business reviews
Unlimited usage intelligence, team-level access controls
SSO (SAML/OIDC), DPAs, data retention policies, HIPAA compliance

The headline number looks cheap: Startup runs $19 a seat a month billed annually for the AI Meeting Assistant, recording, transcription, and CRM auto-fill, for up to 25 paid seats. But two of the three products Avoma is actually pitched on, Conversation Intelligence and Revenue Intelligence, sit outside every base tier as $29/seat/month add-ons ($35 billed monthly), and Organization only includes a limited version of Conversation Intelligence, not the full one. Lead Router is a third add-on at $19-25/seat. Buying two add-ons together knocks 10% off, all three knocks off 15%, so the real per-seat number depends entirely on which of those a team stacks on. Enterprise, at $39/seat and a 10-seat minimum, is the only tier billed annually with no monthly option, and it's also the only one carrying SSO, HIPAA compliance, and DPAs. There's a 14-day free trial of the Organization plan with every add-on turned on, no card required, and Viewer/Collaborator seats stay free permanently regardless of tier.

The verdict

Choose it, or skip it.

Choose it if

Sales teams that want Gong-style call scoring and deal-risk alerts without Gong's contact-sales pricing, since every Avoma add-on is priced down to the dollar.
Teams standardized on Salesforce, HubSpot, or Pipedrive that want meeting notes and deal signals written into CRM fields on their own instead of typed up after each call.
RevOps-minded orgs prepared to buy Conversation Intelligence and Revenue Intelligence as add-ons to reach the coaching and forecasting Avoma is actually known for.
Teams under 25 seats that just want a cheap AI Meeting Assistant first, at $19/seat/month annually, before deciding whether the add-ons earn their keep.

Skip it if

Anyone comparing tiers on price alone. The $19 Startup number excludes Conversation Intelligence and Revenue Intelligence, which are sold as separate add-ons, and excludes API access, which requires upgrading to the $24/seat Organization tier.
Solo users or small teams that only want transcripts and summaries with no interest in call scoring or forecasting; a plain meeting assistant costs less for that alone.
Teams needing SSO, HIPAA compliance, or DPAs on day one. Those sit behind the $39/seat Enterprise tier and its 10-seat minimum.

Alternatives

If not Avoma, then what.

FirefliesFree tier available; paid plans from $10/user/mo (Pro, billed annually) up to $39/user/mo (Enterprise)
Pick it for a plain meeting assistant with transcripts and summaries starting on a real Free tier, with API access available from the Business tier up.
FathomFree forever tier (unlimited recordings/transcripts); paid tiers run $19-34 per user/month (Premium $20, Team $19/user, Business $34/user, all discounted annually); Team and Business need a 2-user minimum; Enterprise is contact-sales only.
Pick it for free, unlimited call recording, transcription, and summaries when a team has no budget for a paid add-on layer at all (Ask Fathom's live AI assistant is capped on the free tier).

FAQ

Asked in real client work.

What's the actual entry price for Avoma?

Startup, at $19 per recorder seat a month billed annually ($29 monthly), covers the AI Meeting Assistant and 1:1 scheduling for up to 25 paid seats.

Do the coaching and forecasting features cost extra?

Mostly, yes. Organization ($24/seat/month annual) includes only a limited version of Conversation Intelligence. The full Conversation Intelligence and Revenue Intelligence products are separate add-ons at $29/seat/month annual ($35 monthly) each, on top of any base tier.

What actually forces an upgrade to Enterprise?

SSO (SAML/OIDC), HIPAA compliance, DPAs, and data retention policies, none of which Organization includes. Enterprise also carries a 10-seat minimum and is billed annually only, at $39/seat/month.

Is there a free trial?

Yes. A 14-day trial of the Organization plan with all three add-ons enabled, no credit card required. Viewer and Collaborator seats stay free permanently on every tier.

Can you get a discount by bundling add-ons?

Yes. Buying any two of Conversation Intelligence, Revenue Intelligence, and Lead Router together gets 10% off the add-on fees; buying all three gets 15% off.

What CRMs and tools does Avoma connect to?

Salesforce, HubSpot, Pipedrive, Copper, ZenDesk Sell, and Zoho CRM, plus Zoom, Google Meet, Microsoft Teams, Slack, Aircall, RingCentral, and other tools, per Avoma's own site.