La Growth Machine logo

La Growth Machine

Multichannel B2B outreach tool that automates prospecting and personalized sequences across LinkedIn, email, calls, and X.

RecommendedLast reviewed July 17, 2026

About

What La Growth Machine actually is.

La Growth Machine runs outbound sequences across LinkedIn, email, and X from a single dashboard, with calling as a smaller add-on channel. Sending is organized around per-identity workspaces: each identity is its own sender profile with a dedicated mobile proxy, so an agency running several client accounts keeps them separated instead of stacked in one shared inbox.

Underneath, a waterfall runs new contacts through nine-plus enrichment providers plus verification, and an AI layer drafts and personalizes outreach copy and voice notes from whatever profile data comes back. New identities need a warm-up period before the platform lets them send at full volume, so a freshly created sender isn't ready to run a full campaign on day one.

What it does

  • Sequences combine LinkedIn, email, X, and calling in one builder.
  • Each sending identity gets its own dedicated mobile proxy and inbox.
  • Waterfall enrichment pulls verified emails from nine-plus data providers.
  • AI drafts message copy and LinkedIn voice notes from profile data.
  • A shared multichannel inbox brings every channel's replies into one view.
  • Zapier, Make, Clay, and a REST API connect it to other tools.
  • HubSpot and Pipedrive sync push enrichment and reply data into the CRM.

The company has run the product since 2017 and reports around 10,000 GTM teams using it today.

In the system

Where it sits in the pipeline.

What it costs

Pricing, without the fiction.

From the La Growth Machine pricing page · verified July 17, 2026

Basic
€60/mo per identity
per seat/month
  • Up to 3 identities, each billed separately
  • 250 leads enriched per month, verified emails included
  • 1 sending email per identity, 3 team members
  • Waterfall enrichment across 9 providers + 2 verification tools
  • AI voice messages and writing assistant
Pro
€120/mo per identity
per seat/month
  • Everything in Basic, unlimited identities
  • 400 leads enriched/month, 5 sending emails per identity
  • Up to 6 active campaigns, 25 team members
  • Unified multichannel inbox, real chat mode, A/B testing
  • Zapier, Make, Clay, and API access
Ultimate
€120/mo per identity
per seat/month
  • Everything in Pro, unlimited campaigns and team members
  • 1,000 leads enriched/month, 10 sending emails per identity
  • HubSpot/Pipedrive sync with CRM-side enrichment
  • Support response within 2 hours
  • Dedicated strategist and support at 4+ identities

Entry is real but narrow: Basic runs €60/month per identity, capped at one sending email and no custom workflows. Any team that needs the unified inbox, real chat mode, or more than 6 campaigns has to jump to Pro at €120/month per identity, double the entry price, and Ultimate sits at that same €120 rate rather than a further step up. Because billing is per identity, a small team running three senders multiplies that rate three times. The other lever is enrichment credits: each plan's monthly allowance (250-1,000 leads) runs out fast for high-volume senders, after which extra leads cost €5 (full enrichment) or €1 (data-only) each. Agencies need a minimum of 6 identities to qualify for the discounted agency plan, and it's sales-gated rather than self-serve.

The verdict

Choose it, or skip it.

Choose it if

  • Agencies running outreach for several clients: per-identity workspaces keep each client's sending setup and inbox cleanly separated.
  • Teams that want LinkedIn, email, and X sequencing built into one sequence builder instead of stitching together separate tools.
  • Small teams starting outbound from scratch: the Basic plan bundles waterfall enrichment, verified emails, and AI writing help at one flat rate.
  • Teams already running HubSpot or Pipedrive who want reply and enrichment data synced without adding a separate integration layer.

Skip it if

  • Teams whose outbound is call-heavy: the platform's phone component is thin next to a dedicated parallel dialer.
  • Anyone comparing on raw seat cost alone: per-identity billing doubles from Basic to Pro, and multiple identities each bill separately.
  • Teams that want a hands-off, agent-driven send loop with no human building or watching the sequence logic day to day.
Alternatives

If not La Growth Machine, then what.

  • lemlistfrom $55-69/mo flat (Email plan, unlimited users, annual/monthly); Multichannel $87-109/user/mo; Enterprise custom quote

    Pick this for stronger email-first sequencing and built-in lead finding if LinkedIn isn't the primary channel.

  • Waalaxy logo
    Waalaxy
    14-day free trial, then from ~€19/user/mo (Pro); Advanced ~€49, Business ~€69. No Enterprise or custom-quote tier is listed on the vendor's current pricing page (checked 2026-07-17).

    Pick this for a simpler, cheaper LinkedIn-plus-email tool when multichannel depth (X, calls) isn't needed.

  • Expandi logo
    Expandi
    from $99/mo per LinkedIn account (~$79/mo billed annually); 7-day free trial; enterprise/team custom pricing for 10+ seats

    Pick this for cloud-based LinkedIn automation with a longer track record if agency multi-account management is the priority.

  • HeyReach logo
    HeyReach
    from $79/mo per LinkedIn seat (Growth plan); Agency $999/mo for 25 senders, expandable to 50; free trial is 14 days on Growth (no card required, 3 LinkedIn accounts) or 30 days upon request on Agency/Unlimited, per HeyReach's own pricing page

    Pick this for running many LinkedIn sender accounts from one dashboard at a lower per-seat cost.

FAQ

Asked in real client work.

What does "per identity" actually mean for billing?

An identity is one profile actively running campaigns, typically one sender. Each identity is billed separately at the plan's per-month rate, so a team running three senders on Pro pays three times €120/month rather than one flat team fee. Basic caps out at 3 identities per account; Pro and Ultimate allow unlimited identities, each still billed on its own.

What happens after the 14-day free trial?

The trial requires no credit card and gives access to all features except custom sequences, which are available on request through support chat during the trial. After 14 days, continuing requires picking a paid plan (Basic, Pro, or Ultimate) and adding payment; there's no auto-charge from a card on file since none was collected up front.

Does it integrate with a CRM?

Native HubSpot and Pipedrive sync, with CRM-side enrichment and workflow triggers, is an Ultimate-only feature. Lower tiers get Zapier, Make, and Clay connections starting at Pro for pushing lead and reply data elsewhere; Basic has no CRM integration. There's also a REST API and webhooks for custom pipes into other systems.

Pro and Ultimate are both €120/month per identity. What's the actual difference?

Cost is identical; the gap is in ceilings and CRM depth. Pro caps at 6 active campaigns, 400 enriched leads/month, and 25 team members. Ultimate removes those caps (unlimited campaigns, team members, 1,000 enriched leads/month) and adds HubSpot/Pipedrive sync plus faster support response times and, at 4+ identities, a dedicated outreach strategist.

Are lead enrichment credits included, or is that a separate cost?

Every plan includes a monthly enrichment allowance (250 to 1,000 leads depending on tier). Beyond that allowance, enrichment is pay-per-use: €5 per lead for a full enrichment (verified email plus data) or €1 per lead for data-only enrichment. Teams running high lead volumes should budget for this as a variable cost on top of the base subscription.

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